Tell us a little about your role at Shop.com.

My role as SHOP.COM’s Fashion Trend Editor is to write about the trends and hot topics, as well as find the best deals on our site.  I also work a lot with the replication of celebrity styles at a fraction of the cost. 

How did you get started in the industry?

I actually started as a freelance writer – first for local  newspapers, then writing band reviews and bios for local Los Angeles bands.  I then became a copy writer and editor for a magazine that chronicled Magic (fashion tradeshow in Las Vegas).

Tell us a little about your personal style.

There’s no particular label. I would classify my style as bohemian.  I enjoy mixing colors, patterns, and textures to create my outfits. Usually I supplement my thrift store finds with some key pieces that I buy online or from boutiques.

Do you have a go-to piece in your closet?

Probably my shoes…heels in particular!  I’m only 5’2” and there’s something about heels that make a woman feel fabulous, and they transform even the most mundane outfit. I love the pair I’m wearing now: Naughty Monkey Headliner Pumps from their fall line.

What are you anxious to get or wear for spring?

I’m of Indian descent so I’m interested to see the emerging Bollywood trend and colors-yellows, corals, saffrons-that go along with it.  To be honest, our economy isn’t the strongest right now, so I’m into jewelry more than I am clothing because it’s an affordable way to dress up an outfit. Oversized necklaces are a huge trend right now and I’m really enjoying some of the more affordable jewelry collections that I’ve been seeing, like the new Erickson Beamon for Target – the same jewelers that have designed Michelle Obama’s jewelry. Even Juicy Couture has some cute new Wish necklaces right now.

Do you have a favorite designer or designers?

 I like Betsey Johnson and Custo Barcelona.  I was also pleasantly surprised by the Converse One Star line from Target; it’s sporty, sexy, and classic all at once.
Q&A with Simona Supekar from SHOP.COM

Imagine waking everyday going to your job at a shopping mecca, perusing the site for great items and great deals and enlightening the rest of us on what to wear and how to wear it.  To Simona Supekar, SHOP.COM's Fashion Trend Editor, that image isn't a dream, it's her reality.  Also SHOP.COM's The Shopping Vine's manager (SHOP.COM's shopping blog) Simona has a clear understanding of affordable shopping as well.

If you're not familiar with SHOP.COM, think of it as the world's best online collection of everything from clothing to books, from shoes to housewares.  Hundreds of linked stores enable visitors to get the best deal by comparison shopping and new features, like Price Drop Alerts assure you're getting what you want, at a price you're willing to pay. 

Read on as Simona shares her take on her career, style, and fashion favorites:

 
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